Everything Originated from Milk: Case Study of Nestle, Hardcover/Hiroo Takahashi

Descriere & specificații

This book is essentially a case study of food giant Nestlé, the largest food company in the world which was born in the town of Vevey, Switzerland over hundreds of years ago. Prof Takahashi's interest in Nestlé was sparked 50 years ago when he visited Nestlé during a trip to Switzerland. He took painstaking efforts to research and discover the secrets of Nestlé's success over the last few decades. In this book, Prof Takahashi expounds what has made Nestlé a world-reigning global corporation despite its small domestic Swiss market through examining its corporate strategy and R&D, and illustrates how Nestlé became the most representative and symbolic company among today's successful Swiss companies.

Produse similare

World Scientific Publishing CompanyChern-Simons (Super)Gravity, Hardcover/Mokhtar Hassaine

629,99 lei

World Scientific Publishing CompanyAlgorithms in Differential Diagnosis: How to Approach Common Presenting Complaints in Adult Patients, for Medical Students and Junior Doctors, Paperback/Nigel Jie Ming Fong

376,99 lei

World Scientific Publishing CompanyBirds and Frogs: Selected Papers of Freeman Dyson, 1990-2014, Paperback/Freeman J. Dyson

230,99 lei

World Scientific Publishing CompanyWhere to Place the Grace Note?: Conversations on Classical Piano Music with Yu Chun Yee, Paperback/Lin Li

188,99 lei

World Scientific Publishing CompanyClassical Charged Particles (Third Edition), Hardcover/Fritz Rohrlich

751,99 lei

World Scientific Publishing CompanyBioinformatics: A Practical Handbook of Next Generation Sequencing and Its Applications, Hardcover/Lloyd Wai Yee Low

690,99 lei

World Scientific Publishing CompanyModeling Strategic Behavior: A Graduate Introduction to Game Theory and Mechanism Design, Paperback/George J. Mailath

440,99 lei

World Scientific Publishing CompanyGalois Theory and Applications: Solved Exercises and Problems, Hardcover/Mohamed Ayad

887,99 lei

World Scientific Publishing CompanyHydrogen-Oxygen Inhalation for Treatment of Covid-19: With Commentary from Zhong Nanshan, Hardcover/Kecheng Xu

586,99 lei

World Scientific Publishing CompanyStock Market Crashes: Predictable and Unpredictable and What to Do about Them, Paperback/William T. Ziemba

273,99 lei

World Scientific Publishing CompanySix Quantum Pieces: A First Course in Quantum Physics, Paperback/Valerio Scarani

193,99 lei

World Scientific Publishing CompanyCells and Stem Cells: The Myth of Life Sciences, Paperback/Dianliang Wang

216,99 lei